Home News Vivo X100 Pro Lands in Europe, But Price Tag Raises Eyebrows

Vivo X100 Pro Lands in Europe, But Price Tag Raises Eyebrows

The wait is over for European fans of the Vivo X100 Pro, as the highly anticipated flagship smartphone has finally landed in the region. However, the excitement might be tempered by the revealed price tag, which comes in considerably higher than its Indian counterpart.

Key Highlights:

  • Vivo X100 Pro finally arrives in Europe after global debut.
  • €1,199 price tag significantly higher than Indian market.
  • Flagship specs include Snapdragon 8 Gen 2, 120Hz AMOLED display, and quad-camera system.
  • Competitive camera performance, but price might deter some buyers.


Launched in China back in November 2023, the X100 Pro quickly gained attention for its impressive camera prowess and sleek design. The phone boasts a powerful Snapdragon 8 Gen 2 chipset, a vibrant 120Hz AMOLED display, and a versatile quad-camera system featuring a 50MP main sensor with gimbal stabilization. These features, coupled with Vivo’s proven track record in mobile photography, positioned the X100 Pro as a serious contender in the high-end smartphone market.

European consumers eager to get their hands on the X100 Pro will need to shell out €1,199, a significant jump from the roughly €998 price tag in India. This price hike has sparked some debate, with some questioning whether the European market is being charged a premium. Vivo has not yet officially commented on the pricing discrepancy, but it’s likely factors such as import duties, logistics costs, and regional market fluctuations play a role.

Despite the higher price, the X100 Pro still offers compelling value for its specs and features. The Snapdragon 8 Gen 2 processor ensures smooth performance and power efficiency, while the 120Hz AMOLED display delivers a buttery-smooth visual experience. The quad-camera system, with its gimbal stabilization and advanced algorithms, is expected to compete with the best in the market, potentially offering exceptional photo and video quality.

However, the competition in the European flagship market is fierce. Established players like Samsung and Apple, along with rising stars like Xiaomi and OnePlus, all offer compelling options at different price points. For some buyers, the €1,199 price tag of the X100 Pro might be a dealbreaker, especially considering the strong competition in the market.

Competitive Landscape:

  • Samsung Galaxy S23 Ultra: Offers a similar high-end experience with a powerful Exynos 2300 chipset, a versatile S Pen stylus, and a refined camera system. However, it comes at a slightly higher price point.
  • Apple iPhone 15 Pro: Known for its smooth iOS experience, the iPhone 15 Pro boasts a powerful A17 Bionic chip and impressive camera capabilities. However, its closed ecosystem and lack of expandable storage might deter some users.
  • OnePlus 12 Pro: A compelling competitor in terms of raw performance and value, the OnePlus 12 Pro offers a top-tier Snapdragon 8 Gen 2 chip and a capable camera system at a slightly lower price than the X100 Pro.

Ultimately, the success of the Vivo X100 Pro in Europe will depend on how well it balances its impressive features with its price tag. Early reviews have praised the phone’s camera performance and overall user experience, but the higher price might deter some potential buyers. Whether the X100 Pro can carve out a niche for itself in the European market remains to be seen, but its arrival undoubtedly adds another intriguing option to the already vibrant flagship landscape.