It is official now that Sony has reduced the price tag of its hand held console PS Vita though the price cut is applicable only in Japan. The price tag of both Wi-Fi only and 3G versions of the game console have been slashed to one third of its previous price. Earlier the PS Vita 3G carried a price tag of 29,980 yen and the PS Vita WiFi carried a price tag of 24,980 yen and now after the price revision the device will cost only 19,980 yen which comes out to be $212.
The price cut was announced by Hiroshi Kawano, SCEJ President, at the PS Vita info session earlier today. Starting from February 28th the price of the PS Vita game consoles will be slashed and will be 19980 yen for both the Wi-Fi and the 3G versions. It is a substantial price cut and also offers an additional 7 day free trial of PS Plus and so also a free download special for Torne TV till the end of March.
Other extras include a free week’s worth of PS Plus access and six free titles to play this month. However this offer is only for Japanese consumers. Sony has not indicated if it will slash the prices of PlayStation Vita for other countries also. Sony is all set to release the next version of its PlayStation games the PlayStation 4 at an event in New York.
In spite of an aggressive advertising and marketing blitz, sales have been generally poor and sluggish. Recent quarter sales figures revealed that along with PSP, the net total sales have been just 2.7 million units. Sony has even reduced its full year sales estimates by more than 30%.